# Everything a LinkedIn follow-up needs

> LinkedIn outreach tools: 11 lead sources, a visual sequence builder, email finder, personalisation, A/B tests, one inbox, analytics and working-hour limits.

Source: https://www.activemanager.ai/product/

Find the leads, write the steps once, and let Active Manager send every invite, message and follow-up on schedule until they reply.

## Lead sources: Start from the people you already want to reach

Add LinkedIn leads from 11 sources and let evergreen lists keep the campaign topped up.

- LinkedIn, Sales Navigator and Recruiter searches and lists
- Event attendees, post likes and comments, group members
- Your network and people who viewed your profile
- Profile URL lists, CSV upload, or leads from another campaign
- Evergreen lists that keep adding new matches

## Sequence builder: Every follow-up, drawn once

Lay out invites, messages, waits and branches on one canvas. Each lead takes the branch that matches what they did. Hover a step to see what it does.

- 10 actions: invite, message, InMail, view, endorse, follow, like, find email, send email, withdraw
- 4 conditions, including If connected and If email available
- Delays in days or hours
- 18 templates across 4 goals to start from

## Email finder: When LinkedIn goes quiet, try their inbox

Find a verified work email inside the sequence and send from your own connected mailbox.

- Email lookup as a sequence step
- Branch on If email available
- Emails sent from your connected mailbox
- Replies and bounces tracked per step

## Personalisation: Personal at every step

Use variables like {first_name} and {company}, with a fallback message for leads missing data.

- Variables from the lead's profile and your CSV columns
- Fallback text when a field is empty
- Preview each message before it goes out

## A/B testing: Find the follow-up that gets answers

Test up to 3 versions of a message step and see which one people reply to.

- Up to 3 variants per message step
- Leads split evenly between variants
- Results per variant in step analytics

## Unified inbox: Every lead's reply in one place

Read and answer your leads' LinkedIn messages next to their campaign, tags and notes. Your other LinkedIn chats stay out of it.

- Conversations from every campaign in one list
- Tags, notes and custom fields per lead
- A reply stops the sequence for that lead

## Analytics: See your pipeline grow, week by week

Track new leads, replies and deals from LinkedIn outreach, from the whole campaign down to each step.

- Sent, accepted, replied and bounced for every step
- Campaign and team views
- Deals synced from HubSpot

## Team workspaces: Bring your team along

See every teammate's campaigns, reply rates and unread messages in one team view, and share the sequences that work.

- Owner, manager and user roles
- Shared sequence templates
- Team analytics

## Working hours & limits: Runs on your hours and your limits

Nothing is sent outside the working hours, days off and daily limits you set.

- Working hours and days off, in your time zone
- Daily limits per action type
- New accounts warm up gradually over their first weeks
- Actions spread through the day, not in one burst
- Runs in the cloud, even with your laptop closed

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Active Manager · https://www.activemanager.ai/ · LinkedIn is a trademark of LinkedIn Corporation. Active Manager is not affiliated with, endorsed by, or sponsored by LinkedIn.